Final Term Paper Current MGT301 Principles of Marketing 9 August 2010

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Final Term Paper Current MGT301 Principles of Marketing 9 August 2010

viki
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08-09-2010, 10:08 PM

Total Question was 53
48 MCQS n 5 Long questions

Why product Decline? Explain answer with reason, at least 3 reasons. (marks 3)
Who is intermediary? Explain the role of marketing intermediary. (marks 3)
What are the major benefits of Direct marketing? (marks 5)
Describe different stages of new product development. Name these. (Marks 5)
Two particular benefits of wholesaler one for supplier and one for Retailer. Explain the benefits of Supplier and Retailer. (Marks 5)

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